Ocean acidification science has evolved rapidly over the past decade. This research landscape has shifted in two important directions. First, the scale of investigation, once limited to global or open ocean scale observations, has broadened with focus on resolving local expression and impacts of OA. Second, research that was almost exclusively restricted to understanding and forecasting exposure and impacts is now complimented by studies on the local actions and solutions for OA mitigation and adaptation. These shifts have created new opportunities for a communications arena where the need for local, solutions-based messages have been identified as key barriers to engagement. At the same time, the lack of effective communications tools that make new research knowledge readily accessible to a range of audience groups has also been recognized as a priority area of need.
To address these gaps, we propose to develop a series of audience-specific videos that focuses on local actions and solutions that are underway in Oregon to address OA. By telling the stories of 1) a citizen science OA monitoring network, 2) efforts to breed a better (more OA-resistant) oyster, 3) shellfish hatcheries adapting to change, and 4) new benefits from seagrass beds in mitigating OA, we aim to broaden the OA narrative to include messages of positive actions. We will produce videos that are tailored for 3 groups of audiences (estimated numbers reached): high school students that will receive a new OA curriculum module (~200), aquarium visitors on the Oregon Coast (up to 150,000/yr), and engaged stakeholders visiting a new Oregon ocean story map site (~1000) and/or attend public forums on coastal issues (~400). The project team comprises a partnership between Oregon Sea Grant, and representatives from academic research (Oregon State University) and environmental NGO’s (Surfrider Foundation).